During Twixmas, my home underwent a transformation into a battleground of board games and toys as my two small children happily explored their new presents. In the midst of all…
One of the biggest challenges for start-ups is to overcome a mindset which perceives that they don’t need to spend time and money on branding at the outset. Many new…
Colour is everywhere. It’s such an intrinsic part of our day-to-day experiences. If you take the time to assess your emotional response to colour, you might discover that certain colours…
Over the next six months we’re likely to see a boom in M&A activity as the economy starts to recover post-pandemic. A lot of companies anticipated the financial fallout from…
Mobile phone contracts are relatively short compared to the actual lifespan of a smartphone. Next time you’re due an upgrade, might you simply consider replacing the battery? You’ll not only…
It’s easy to see why people often misunderstand the word ‘rebrand’. Most people would consider a name change, a new logo or different design to be a rebrand, but a…
You have invested time and money on how you appear to the outside world; on your identity and on your office environment. But we’re not much in that environment right…