The financial cost of a reputational event
https://www.haggiepartners.com/wp-content/uploads/2025/01/The-financial-cost-of-a-reputational-event-copy.jpg
1920
1280
Candela Farroni
https://secure.gravatar.com/avatar/ce5edf9f2d6b2f7a19862c525a6c3601?s=96&d=mm&r=g
Brand reputation is an intangible asset for organisations. Similar to other attributes like top talent or intellectual property, quantifying its significance is challenging for companies. However, when it all goes…